As the days push further into the new year, the nation quickly forgets the Christmases/Hanukkah/Kwanzaa/New Year celebrations, to make way for the biggest day in American t.v. From mid-January (coinciding with the New Year Rule) the nation gradually becomes further and further obsessed with the national sport. The excitement becomes undeniably contagious during the days leading up to the conference playoffs. Water-cooler talk becomes more monopolized than North Korea.
It is such an important feature of the nation's psyche that it is classified as an National Security Event, subject to the same security measures as Presiden Brack Obama's Inauguration, or former-President Ronald Reagan's state funeral. And post-911 you just know you're chances of an rectal search just skyrocketed.
Then, on the first Sunday of February, the streets empty and the power bill goes through the roof. Welcome to the Super Bowl.
Close to 100 million people around the nation tune in to watch. Some for the sport, some for the half-time show, some for the eye candy and, increasingly, some for the ads.
It's the day that defines and fulfills the nation's love of sport, family and friends. Only mere days til the day the nation stops.